How to Design Your Campaign
Budget for Profitability
Market… and More
With $300,000 in fundraising across 20+ Kickstarter projects, Russell Nohelty knows a thing or two about running publishing campaigns for novels, nonfiction, anthologies, comics, audio dramas, and more. He tested his system with 70+ authors with great results, and is now generously sharing everything he knows about the platform for authors with an audience of zero as well as those with a fanbase.
In this book you’ll find:
- Why using crowdfunding is an important avenue for authors and how authors are currently using it
- Choosing the right project for Kickstarter and designing your campaign
- Budgeting your campaign for profitability (and why it’s critical for your success!)
- The types of messages you should send to your audience vs. cold traffic
- Delivering your rewards for your Kickstarter project
- Keeping momentum going after Kickstarter
